Apple Inc. is facing one of the biggest challenges yet to how it controls and profits from the App Store as Europe prepares to complete a new competition law in the coming weeks. The new European Union legislation — which could be effectively completed as soon as this month — is set to direct Apple to allow software to be downloaded outside its cash-generating App Store and limit how companies impose their own payment systems on apps, according to people involved in the negotiations.
Read the article: The Wall Street Journal
