Europe’s antitrust chief, Margrethe Vestager, has warned Apple Inc. to give equal treatment to all apps on its platform amid the iPhone maker’s privacy changes that have drawn charges of anti-competitive practices from rival Facebook Inc. Apple will in the spring ask iPhone users for consent to track their data for personalized ads in what it says is a move to protect users’ privacy but which will limit apps’ ability to gather data from people’s phones that can be used for targeted advertising.
Read the article: Reuters
