Meta to Limit Facebook Ads Based on Health, Race, Political Affiliation

Meta, the social media company formerly known as Facebook, said that it planned to eliminate advertisers’ ability to target people with promotions based on their interactions with content related to health, race and ethnicity, political affiliation, religion, sexual orientation and thousands of other topics. The move, which takes effect on Jan. 19, affects advertisers on Meta’s apps such as Facebook, Instagram and Messenger and the company’s audience network, which places ads in third-party apps.