Advertising Board Says Comcast Should Stop 'Fastest' Claim

Comcast's claims that it offers the “fastest Internet in America” and the “fastest in-home WiFi” risks misleading consumers and should be stopped, according to an advertising watchdog administered by the Council of Better Business Bureaus. The ruling from the National Advertising Review Board found that Comcast's reliance on Ookla's data masks important details that undermine the cable giant's marketing.