Google, LVMH End 10-Year AdWords Dispute

Google Inc. and France’s LVMH Moët Hennessy Louis Vuitton SA said they settled a 10-year legal dispute over trademark referencing as they decided to jointly fight advertising for counterfeit products online. Luxury-goods company LVMH had complained 10 years ago that ads sold by Google infringed its trademarks and promoted the sale of counterfeit goods on the Internet, triggering a long series of lawsuits that travelled all the way to the European Union’s highest court.