Shady ads have become such a problem for search engines that hundreds of employees now work round-the-clock to protect users before they get ripped off. Google has employed “ad cops” charged with sniffing out questionable advertisers basically since the search engine began in late 1990s.
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The GigaLaw Firm helps companies of all sizes protect their brands online, using domain name dispute policies – such as the Uniform Domain Name Dispute Resolution Policy (UDRP) – and other legal tools available to copyright and trademark owners on the Internet.