Online Advertisers Urged to Self-Regulate on Privacy

Online advertisers facing scrutiny from governments wanting to give Internet users more control over personal data online were urged at an industry conference on Wednesday to avoid privacy blunders that could undermine calls for self-regulation. "If you don't want to be regulated, do it yourself," the Council of Better Business Bureau's Genie Barton warned participants at a conference held by the Association of National Advertisers (ANA).