As advertisers spend more online, brand name firms increasingly are seeing their names, customers and millions of dollars in sales hijacked by shady marketers. Instances of deceptive marketing to build traffic for rogue sites or to sell faux-branded products rose 17% last year, according to MarkMonitor, whose software tracks digital marketing infringement.
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The GigaLaw Firm helps companies of all sizes protect their brands online, using domain name dispute policies – such as the Uniform Domain Name Dispute Resolution Policy (UDRP) – and other legal tools available to copyright and trademark owners on the Internet.