Similar to YouTube's most recent proposition to copyright holders, News Corp-owned MySpace is offering to identify pirated content uploaded by users, insert advertising and share the subsequent fruits with the content's owner. The first benefactor of the new offering, which leverages 'finger printing' technology from Auditude, is Viacom-owned MTV Networks, a noteworthy partner since Viacom is currently involved in a one billion dollar copyright lawsuit with MySpace Video rival, YouTube.
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The GigaLaw Firm helps companies of all sizes protect their brands online, using domain name dispute policies – such as the Uniform Domain Name Dispute Resolution Policy (UDRP) – and other legal tools available to copyright and trademark owners on the Internet.