ISP Embarq Says It Conducted Targeted Advertising Test

Regional Internet company Embarq told lawmakers that it notified 26,000 high-speed Internet customers in Kansas that it was conducting a targeted advertising test based on their "anonymous" Web-surfing behavior and offered them the ability to opt out. Embarq posted a notice in its privacy policy on its corporate Web site more than two weeks before the controversial test was conducted earlier this year, company officials wrote in two letters to leaders of the House Energy and Commerce Committee.

  • Read the article: The Washington Post

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