Lawyers can pay a fee to participate in an online service that matches lawyers with potential clients, as long as the service exercises no discretion in those matchups, a State Bar of Texas ethics committee determined. The decision addresses "the fine line between solicitation and advertising when you use a nonlawyer, for-profit Internet service to obtain clients," says attorney Paul Koning.
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The GigaLaw Firm helps companies of all sizes protect their brands online, using domain name dispute policies – such as the Uniform Domain Name Dispute Resolution Policy (UDRP) – and other legal tools available to copyright and trademark owners on the Internet.